Jun
20
What are the benefits of a self storage aggregator?

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Marketing is expensive. You can spend thousands on print and digital marketing to get the exposure you need. SEO is an ever-changing target and maintaining a place at the top of the SERPs requires massive investments in both time and money. When self storage operators try to go it alone, they will find that they must part with substantial sums of money before they ever see any results. It may take months of testing and adjustments to your marketing strategy before you start to see it driving customers to you. In the meantime, you are dealing with a large expense and lower revenue....

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Aug
24
4 Untold Secrets to a Successful Self-Storage Business

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There’s no denying that the self-storage industry is booming as of late, but its commercial development began all the way back in the 60s. After all, real-estate was and always will be a premier asset for businesses, households, and the government. However, just like any other commodity, it is affected by the economic law of supply and demand. Thus, opening up a self-storage business is not a guaranteed success.

Below are the essential factors you need to consider for your self-storage business model:

1. Cashflow Analysis

The cashflow analysis may determine the total profit potential of any business, which is...

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May
06
Self-Storage, Staying Competitive in the Digital World!

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As the self-storage industry continues to expand, and competition becomes fiercer, more customers than ever before turn to online search engines via desktop and on mobile devices. Competing in a digital world can be a challenge for your self-storage facility. What’s important for your website provided you have one? Unfortunately, without a website your organization will only show through Google places, aka local search. But unless you have a website, you will not show on search engines. Just by having a website isn’t enough to remain competitive especially against the big boys.

In today’s world wide web, it...

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Jun
16
Out of the Box Self-storage Marketing Ideas

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These days business owners everywhere know it’s important to have an online presence when marketing their business; this is especially true for self-storage facilities. Many storage operators use an aggregator for additional online presence and also to accept online reservations especially during the Covid-19 pandemic. Online marketing is great, but in today’s challenging economy, it is important to implement creative marketing ideas, and that includes ones that will bring more community awareness and foot traffic to your storage facility.

Create Holiday Themed Drive thru Activities

Imagine your storage customers decorating their storage unit for Halloween or Christmas? 2020 saw...

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Oct
14
Self Storage - Good for the Economy?

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The self-storage business model has been around for decades and is a staple of the American economy. In recent years, the self-storage industry has grown exponentially. More and more people are using self-storage units to store their belongings, causing the industry to boom. But what does this growth mean for the economy?

What is Self Storage?

Self-storage is a type of business that offers customers storage space for rent, usually monthly. Customers can store anything they want in their rented space, from furniture to boxes of clothes to holiday decorations. Self-storage businesses typically have many different unit sizes available...

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Feb
27
Attract New Gen Storage Users: Tips to Unlock Success!

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As the storage industry continues to grow, it is important for self-storage providers to understand how they can attract new generational users of self storage. By understanding their target audience and utilizing digital platforms, offering incentives and leveraging user reviews, companies can draw in a larger customer base that will help them succeed in this competitive market.

To remain competitive, businesses must use creative strategies to engage with their target audience and ensure they provide reliable storage solutions for new generational users. Understanding the needs of new generational users of self storage is essential if you want your business model...

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Mar
29
How to Effectively Market Your Self-Storage Business

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If you own or manage a self-storage business, you need good marketing. That helps people find what you have to offer, and encourages them to use your services. But what kind of marketing strategies should you use? How can you grow and develop your online presence?

The good news is that there are a lot of different ways to get your self-storage company noticed. Here are some of the biggest areas to consider when it comes to marketing your storage facility the right way.

Promote Your Business Online

The most important thing to do is promote your business online....

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May
23
RV Boat Storage Investment: High Demand, Profitability

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As the RV and boat storage investment sector continues to gain traction, savvy investors are recognizing the potential for significant returns in this niche market. With an increasing number of individuals seeking recreational vehicles and boats for outdoor activities, coupled with limited competition within the vehicle storage industry, there has never been a better time to explore this unique opportunity.

Niche Market with High Demand

RV and boat storage is a niche market that has experienced high demand in recent years. As more Americans discover the great outdoors, they need a place to store their recreational vehicles. This...

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May
29
Growing Your Self Storage Business in a Competitive Market

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Picture this: you've entered the self-storage industry, eager to grow your business in this competitive market. You've got big plans and high hopes for success.

But as time goes on, you find yourself struggling to keep up with competitors who seem to have an edge over you. What could be their advantage? How can you make sure your business stands out?

Growing your self storage business in this competitive market is no easy feat, but it's not impossible either. With the right strategies and insights, you can make your mark and thrive even amidst stiff competition.

Building a strong business...

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Jul
06
Revolutionizing Self-Storage: Exploring the Future Innovations and Trends

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In a world where space is increasingly at a premium, the self-storage industry has become a lifeline for countless individuals and businesses alike. But as technology continues to advance at an unprecedented pace, the future of self-storage is poised for a monumental transformation. From automated facilities to virtual inventory management systems, the industry is on the brink of a revolution that promises to redefine how we store our belongings.

In this article, we will take a closer look at the cutting-edge innovations and trends that are revolutionizing the self-storage landscape. We will explore how robotics and artificial intelligence are streamlining...

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Jul
13
The Future of Self-Storage: Innovations and Trends to Watch

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Even though self-storage businesses have been around for many years, they aren't immune to industry changes, innovations, and trends. Exploring the future of these storage spaces requires looking into the different ways the industry will continue to change. Technology is the biggest game-changer for companies that offer storage services, and for consumers that need to use storage spaces for their belongings. Here's what to look for when considering how technology is changing self-storage.

Optimizing Operations for Self-Storage Management

The right software can make the operation of a self-storage facility much easier, and reduce the chances of payment problems...

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Sep
05
Sustainable Self-Storage: Eco-Friendly Practices and Innovations

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The focus on practicing sustainability and protecting the environment continues to grow, and those concepts have made their way into a number of industries. While most people don't talk about sustainability and self-storage in the same sentence, there are a lot of innovations and eco-friendly practices that are becoming big parts of the storage industry. That trend looks like it will continue in the future, making it easier than ever to protect the planet while safely storing your items.

Green Design and Architecture

The design and construction of the facilities is where sustainable self-storage starts. Modern...

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Sep
26
The Rise of Smart Self-Storage: How Technology is Transforming the Industry

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Self-storage has been a popular option for years, giving people more ways to keep things they don't want to part with, but that might not fit in their house right now. It's also helpful when moving, to keep overflow inventory for a business, or to buy items to resell later.

Technology innovations are changing the way companies handle your storage needs, and the industry is being transformed by the rise of smart self-storage. Here's what to know about how it's affecting the future of storing items.

Smart Locks

Among the biggest smart innovations for self storage...

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Oct
23
The Green Transition: How Self-Storage Facilities Can Adopt Renewable Energy Solutions

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There are many ways to improve quality and value for self-storage facilities, and one of the biggest ones is through a green transition to renewable energy. This will help the owners of these facilities reduce their carbon footprint and move forward with new and better options for keeping energy costs low, as well. But what's the best way to go about this? What kind of renewable sources should be used, and how can they be implemented?

The answer is that it depends on the facility, what options for renewable sources are available to them, the incentives for using one...

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Dec
19
Eco-Friendly Packaging: Sustainable Materials and Practices for Responsible Storage

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Storage facilities often also sell packaging materials, making it easy and convenient for anyone renting a storage unit to get everything they need in one place. With more options for these materials and a focus on protecting the planet, facilities are moving toward using sustainable materials. Here are some of the best options for this kind of packaging at your facility, along with how to minimize waste and get the biggest benefits.

Options for Alternative Packaging Materials

Cardboard, plastic, and paper are the most common packaging options, and they have been for some time. Now, different versions of...

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Feb
19
Smart Storage Solutions: How IoT is Transforming the Self-Storage Industry

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The Internet of Things (IoT) is revolutionizing industries with its capability to connect devices for improved operations. Urbanization, downsizing, and space management needs have spiked demand for self-storage facilities among businesses and individuals alike. IoT technologies are at the forefront of enhancing self-storage, offering unprecedented efficiency, security, and customer experience.

As of 2022, the self-storage industry is valued at approximately $37 billion worldwide. By integrating smart systems, facilities now provide real-time monitoring, automated access, and personalized services, transforming how we store and manage possessions, setting a new standard in convenience and reliability.

Evolution of the Self-Storage...

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Apr
20
The Financial Fears that Keep Self Storage Owners Awake at Night

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Running a self storage business can be both rewarding and challenging. While there are many aspects of the business to consider, one thing that keeps self storage owners awake at night is their financial fears. Managing the finances of a self storage facility requires careful planning and strategic decision-making to ensure profitability and sustainability.

From rising operating costs to fluctuating demand, self storage owners face a myriad of financial concerns that can impact their bottom line. The ever-present fear of empty units and missed rental payments can lead to sleepless nights and constant worry.

In an industry where competition is...

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